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PRACTITIONERS ARE TALKING ABOUT HEAL AT SCALE
Functional Nurse Practitioner Makes $500K+
Discover what the most profitable practitioners are doing that you are not; leveraging expertise in ways that create time, location, and financial freedom.
"Travis and Joy were instrumental in getting systems and communications set up for scaling my programs and products.
While scaling is essential to have the impact we practitioners want while maintaining the quality of life we deserve, it requires strategy. Until you have a clear message to market match and systems for measuring metrics that really matter, advertising is essentially gambling.
These two can help you lay the foundation for strategic scaling in ways that keep your unique mechanisms and personal style in the forefront while creating efficient systems that a small, efficient team can run for you. Their emphasis is to keep you in your genius zone so that you can focus on what matters to you most.
You're in good hands with these caring professionals."
Amy Myers, MD
Autoimmune & Thyroid Expert
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“I never thought for a second that I’d want to cut back my 1:1 in my practice. Now I realize that I can create multiple programs in the online space. This may turn out to be the MAJORITY of my health business!”
“What I didn't expect was the amazing community of other practioners just like me.”
I'm so glad I did Protocol To Program because it has ignited the fire within me again to get this going and to help as many people as I can in a way that's very doable."
Dayna Hrovath
Physician Assistant
"I was at the glass ceiling in my one-to-one practice and I wanted to have a bigger impact."
Dr. Brett Gschwend
Chiropractor
Health Coach Success Story
Acupuncturist Success Story
MEET TRAVIS & JOY HOUSTON
THE SECRET WEAPON behind successful practitioner-led health brands including Dr. Amy Myers, Dr. Sara Gottfried, Chris Kresser, Metagenics and so many more (see testimonials below)
EXPERT HEALTH MARKETERS who are well versed in the complicated nuances of online offer creation and marketing in the health and wellness industry
HEART-CENTERED GUIDES who understand that creating your program is about more than money, it's about creating a lifestyle that you love while serving more people with your valuable skills
TECH HEREOS that provide done-for-you templates to keep you out of overwhelm because they know how crucial it is for you to stay in your zone of genius - helping people reach their health goals
WHAT HEALTH PROS ARE SAYING...
"I had no idea about the depth of what they provide. Their analysis of customers, their use of language at various points in the customer journey, their needs at each awareness level and the different ways people need supported as they move toward a sale - it all became clear as a result of Joy's communication style and process. We are set up for the year and into our future thanks to the avatar and empathy map process. Thank you x 10!"
Chris Kresser
Kresser Institute: Functional Medicine for Reversing Chronic Disease
Dr. Mark Sklar
OB/Gyn & Fertility Expert
Katie Ferren
Sr. Director Medical Affairs
Metagenics Institute
"So much more than I signed up for, truly. It has not only changed the way I communicate with and think about the people I serve - it has also changed the way I organize my business. Tech was where I felt a little behind and it was never an issue to get the extra clarity I needed. Joy and Travis are caring professionals committed to practicing business in a heart-centered way. You would be wise to get started with them right away because my only regret is that I didn't start this sooner."
Jodi Cohen
Vibrant Blue Oils: Healing With Organic
Essential Oils
“Joy and the team have been game changing for my practice. They truly care. They are 110% invested in my success and go above and beyond. The quality of what they bring to the table far surpasses what I have encountered with previous consultants and coaches. Their professionalism is top notch, their follow through is excellent, timely and the quality of their offerings are outstanding. Joy and Travis are a powerhouse couple, a delight to work with. They are legit geniuses in the industry. They are fun, encouraging, and you'll feel motivated to keep pressing forward during those moments when you feel like you want to pull your hair out (which is inevitable when you're starting this new adventure). "
Dr. Nicole Cain
Resolves Anxiety, Depression & PTSD
"This process is BRILLIANT! I really love the way that Joy puts her head and heart into making sure we speak to the feelings and needs of our avatars.
Instead of struggling with selling, what you end up with is marketing that is the perfect combination of heart and numbers.
You can't ask for better."
Debora Wayne
Owner, Pain Free Living Instittute
"I had no idea about the depth of what they provide. Their analysis of customers, their use of language at various points in the customer journey, their needs at each awareness level and the different ways people need supported as they move toward a sale - it all became clear as a result of Joy's communication style and process.
We are set up for the year and into our future thanks to the avatar and empathy map process. Thank you x 10!"
Chris Kresser
Kresser Institute: Functional Medicine for Reversing Chronic Disease
“Joy and her team have been game changing for my practice. They truly care. They are 110% invested in my success and go above and beyond. The quality of what they bring to the table far surpasses what I have encountered with previous consultants and coaches. Their professionalism is top notch, their follow-through is excellent, timely and the quality of their offerings are outstanding. Joy and Travis are a delight to work with. They are legit geniuses in the industry. They are fun, encouraging, and you'll feel motivated to keep pressing forward during those moments when you feel like you want to pull your hair out (which is inevitable when you're starting this new adventure)."
Dr. Nicole Cain
Resolves Anxiety, Depression & PTSD
“Travis & Joy transformed how we communicate to healthcare practitioners.
Through market research they conducted with our customers, we learned more about how our practitioners think, perceive, and act, and this provided insight on how to support them better as a result.
We also believe they are best in class in designing marketing funnels to help improve a customer's journey. They were able to design and execute engaging funnels to help educate practitioners who are on the journey into the world of personalized lifestyle medicine. Their team also has an infectious joyful attitude, which makes a lot of fun to work with them as well.”
Katie Ferren
Sr. Director, Medical Affairs and Education | Metagenics.com
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