Turn Your Expertise Into A Client-Attracting Book In Just 5 Days
Use our AI-powered + live coaching process to turn your method into a lead-generating, client-converting book in 5 focused days—no tech stress, no blank page syndrome. Your readers await!
Who Is BOOK TO BUYER™ LIVE For
[Because it's NOT for everyone!]
Let’s get one thing straight: this isn’t a passive seminar, a fluffy writing retreat, or another “content creation” workshop you forget the moment you fly home.
This is a high-impact, done-with-you experience for transformational experts who are ready to lead with authority—and finally scale with a book that works harder than they do.
BOOK TO BUYER LIVE is for you if...
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You’re a health or wellness practitioner with a proven method that gets results. You’ve built a system that works. But getting that system into a book that drives clients to your offers? That’s the missing link we’ll solve together.
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You want to serve more people, more efficiently—but your time is maxed out. You’re already booked 1:1 or inside small programs, and you know there’s a smarter way. You just haven’t had the time, clarity, or guidance to build the book and backend sales that scale your impact without stealing your time.
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You want to build your health business empire right from the start.
You know a book will establish your credibility. Maybe you've drafted a few chapters, but you’re done waiting. You want a step-by-step experience that moves you from idea to revenue-generating asset. -
You’re ready to invest in the strategy—not just the story.
You've invested in coaches, masterminds, and marketing. This time, you want ROI you can see: a book that builds your list, sells your services, and works as a 24/7 client acquisition engine. -
You want a system that works—and a team that gets it.
You’re done reinventing the wheel. You want the same framework that’s helped leading experts (like Amy Myers MD, Dr. Sara Gottfried, and other 7-figure wellness brands) publish books that not only change lives—but build thriving businesses.
If this sounds like you, you’re exactly who this event was built for.
BOOK TO BUYER™ LIVE gives you the strategy, structure, and in-room support to turn your brilliance into a book that attracts ideal clients, positions you as the authority, and fuels your entire backend business.
In just 5 days, you’ll walk away with:
🔹 Your entire book outlined and 1st draft written—aligned to your offer, voice, and niche.
🔹 Templates and swipe files to write your chapters, lead magnets, CTAs, and bonus stack.
🔹 A fully mapped book funnel that takes readers straight into your services or program.
🔹 Professional cover mockups and formatting tools so you’re ready to publish.
🔹 Live strategy sessions to refine your title, positioning, and reader-to-client journey.
🔹 A done-with-you publishing roadmap so your launch is clear, focused, and profitable.
This is more than a writing retreat. It’s a client-generating business accelerator disguised as a book event.
No fluff. No theory. Just real results built in real time—with you at the center.
By the end of the BOOK TO BUYER™ LIVE experience, you will have:
📘 YOUR SIGNATURE SYSTEM, PACKAGED INTO A CLIENT-MAGNETIC BOOK
You’ll turn your expert framework into a high-impact book that sells your method for you. No more repeating yourself or reinventing your pitch. You’ll walk away with a physical asset that communicates your genius, attracts ideal clients, and scales your voice far beyond 1:1.
✍️ A CLIENT-GENERATING OUTLINE AND CONVERSION-READY CHAPTERS
Enrollment doesn’t happen by accident. That’s why we help you write chapters that educate, build trust, and move readers to action. You’ll leave with a client-attracting outline, your intro and core chapters written, and a crystal-clear path from book to backend offer.
🧠 A VISUAL FRAMEWORK THAT POSITIONS YOU AS THE AUTHORITY
We help you codify your content into proprietary I.P.—a model that makes your method both easy to understand and impossible to forget. In a crowded market, your signature system becomes your competitive edge, giving clients the clarity and confidence to choose you over any of your competitors.
🗣️ MESSAGING THAT POSITIONS YOU TO STAND OUT AND SELL
No more “what’s your book about?” fumbles. We lock in your title, subtitle, and back cover blurb—and help you articulate your book’s value in clear, compelling language. You’ll leave knowing exactly how to describe your work in a way that attracts readers, buyers, and press.
🧭 A COMPLETE LAUNCH & PROMOTION PLAN BUILT TO SELL
We’ll build your personalized, 30-day launch roadmap—from email promos to bonus stack to sales sequences. You’ll know exactly what to post, send, and share so you can grow your list, move readers into your offer, and get paid before your book even ships.
🛠️ DONE-FOR-YOU TEMPLATES AND TECH THAT SIMPLIFIES EVERYTHING
Tech won’t slow you down. From lead magnets to QR codes to list-building funnels, we walk you through each step using proven templates that require zero guesswork. Even if you’re not “techy,” you’ll leave with your systems well structured.
But above all else, BOOK TO BUYER™ LIVE will...
…equip you with the proven strategy, done-for-you templates, and expert support you need to confidently create and launch a client-generating book that becomes the cornerstone of your business.
You'll be able to help far more people without burning out—while finally building a system that delivers consistent leads, sales, and income without relying on expensive tech tools, ghostwriters, or high-maintenance marketing funnels that drain your time and energy.
At its core, BOOK TO BUYER™ is built on a simple but powerful belief:
Your book should be your smartest salesperson—not just your story.
We treat your book as a strategic business asset—one that protects your time, amplifies your expertise, and opens the door to bigger opportunities, higher-value clients, and scalable growth.
By transforming your message into a clear system, then embedding it into a client-attracting funnel, you create predictable results that compound over time.
You’re not just writing a book. You’re diversifying your income, amplifying your influence, and finally escaping the time-for-money trap—without sacrificing your mission, your voice, or your sanity.
Amy Myers, MD
Autoimmune & Thyroid Expert
"Travis and Joy were instrumental in getting systems and communications set up for scaling my programs and products."
While scaling is essential to have the impact we practitioners want while maintaining the quality of life we deserve, it requires strategy. Until you have a clear message to market match and systems for measuring metrics that really matter, advertising is essentially gambling.
These two can help you lay the foundation for strategic scaling in ways that keep your unique mechanisms and personal style in the forefront while creating efficient systems that a small, efficient team can run for you. Their emphasis is to keep you in your genius zone so that you can focus on what matters to you most.
You're in good hands with these caring professionals."
BOOK TO BUYER™ LIVE EVENT:
5-DAY OVERVIEW
PREP SESSION
PREP SESSION TO PRIME YOUR PROFITABLE BOOK
Theme: Strategic Positioning, Monetization Alignment, and Funnel Asset Prep
Mandatory 1:1 Strategy Call with Joy:
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A private session to refine your core book concept, align on messaging, and get you strategically dialed in.
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Review and polish your Content Construct — your chapter-level blueprint that maps out the key teaching points of the book.
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Ensure you're building a book with back-end monetization baked in (this is a non-negotiable for the BTB process).
Your Takeaway:
After this session you'll walk into Day 1 with confidence, clarity, and a monetization-aligned roadmap that makes the rest of the event friction-free.
DAY 1: JUNE 23
CONCEPT TO CASHFLOW CONSTRUCT
Theme: Strategic Positioning + Funnel-Infused Book Blueprint
What You’ll Do:
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Lock in your money-making mission—this is about revenue, not just writing.
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Turn your Content Construct into a Cashflow Construct™: a framework that leads readers directly into your offers.
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Build an Outline for Outcomes—every chapter ends with a “Water Slide” into your funnel (CTAs, lead magnets, videos, or bots).
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Confirm your reader journey mirrors your client acquisition system.
How You’ll Do It:
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With AI bots + prompt stacks to accelerate clarity, structure, and messaging.
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With a done-for-you link collection system to pre-load your book with conversion-ready assets.
Your Takeaway:
A full content-to-client roadmap that anchors your book to your business model. This becomes the spine for everything else.
DAY 2 & 3: JUNE 24 to 25
CHAPTER DEVELOPMENT INTENSIVE
Theme: Writing a Book That Sells
What You’ll Do:
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Flesh out your core chapters, weaving value with conversion psychology.
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Use our AI-enhanced writing stacks to speed up quality content creation.
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Get real-time team feedback and coaching to eliminate friction and perfect flow.
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Save intros and outros for last—get the guts right first.
Your Takeaway:
A solid working draft of your conversion-ready book, primed for print and audio. This is your expert brand in written form.
DAY 4: JUNE 26
CONVERSION INFRASTRUCTURE & SALES STRATEGY
Theme: Lead Generation, Conversion, and Back-End Monetization
What Happens:
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Build Implementation-Supported Sales (ISS) mechanisms:
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Determine what assets, freebies, QR codes, videos, or bots you’ll embed in each chapter.
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Design conversion bridges to extract leads and guide them into your programs.
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Strategize your Front Matter and Back Matter:
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Front Matter: Captures leads before they even buy the book.
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Back Matter: Drives conversions after the last page, including “Work With Me,” bonuses, and testimonials.
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Your Takeaway:
Your book becomes a lead capture machine—generating email opt-ins, discovery calls, and sales even if people only preview the Amazon listing.
DAY 5: JUNE 27
PUBLISHING & PROFIT SYSTEMS
Theme: Production, Platforming, and Passive Revenue
What You’ll Do:
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Format your book for paperback, hardcover, and audiobook.
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Nail your KDP setup:
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ISBNs
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Category hacking
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Keyword optimization
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Conversion copy for your Amazon listing
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Map your Self-Liquidating Funnel Strategy so the book funds its own ad spend.
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Bonus: Kindle Unlimited promo strategy + review harvesting secrets.
Your Takeaway:
A fully packaged, self-published profit engine—ready to go live and start capturing leads and driving revenue on Day 1.
✈️ Here’s What You Need To Know About Joining Us LIVE in Las Vegas
Your Book | Your Business | Your Breakthrough | All in One Week
📍 LOCATION
ARIA Resort & Casino
Las Vegas, Nevada
Located on the iconic Las Vegas Strip, ARIA’s non-smoking Hospitality Suite is where all the magic happens. Modern. Luxe. Energizing. A space that reflects the next level of business you’re about to unlock.
Pro Tip: You can stay where the event is hosted. No commutes. No confusion. Full immersion.
🗓️ DATES
June 23–27, 2025
Plan to arrive by Sunday, June 22 for a smooth and rested start.
We wrap by Friday, June 27 at 4:00 PM, followed by a private wrap party (yes, it's legendary).
Want to linger longer? Stay through the weekend. You're in Vegas, after all.
🧭 DAILY SCHEDULE
9:00 AM – 5:00 PM Daily Sessions
(Catered lunches, snacks & refreshments included)
📍 All sessions take place at the ARIA Hospitality Suite (12-person boardroom + executive workspace).
Evenings are open for creative focus, networking, or a cocktail under the neon sky.
🥂 BONUS EXPERIENCES
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Sunday Welcome Reception (5:00–7:00 PM):
Kick off your journey with champagne, connection, and a preview of what’s ahead.
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Friday Wrap Party (7:00–9:00 PM):
Celebrate your transformation with the Book To Buyer™ crew. You wrote it. You built it. You’re ready to launch it. Now we party like publishers.
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Delegation By Design: To lighten your load, we're also providing follow-up training on EXACTLY how to land a kick-ass virtual assistant for next to nothing. [Life-changing for us and our clients!]
When you add it all up, that's a real-world value of $22,500
BOOK TO BUYER BLUEPRINT LIVE
✅ 5 Days of Strategic Book Creation & Publishing Support
Join us in Las Vegas for a hands-on, done-with-you event where you’ll craft your entire book—from idea to publishing-ready draft—in just 5 days.
(A $10,000 Value)
✅ AI-Powered Book Writing Framework
Use our proprietary AI-guided prompts to generate your outline, core chapters, and a high-converting workbook designed to attract and convert clients.
(A $5,000 Value)
✅ Proven Publishing Templates & Tech Walkthroughs
Get our plug-and-play Publishing Playbook, including formatting templates, QR code integrations, and funnel-ready conversion tools that move readers from book to buyer.
(A $2,000 Value)
✅ Personal Strategy Breakouts
Private 1:1 time during the event to lock in your revenue strategy, refine your book’s positioning, and align it with your backend offers.
(A $2,000 Value)
✅ Marketing Plan & Launch Assets
Walk away with a launch-ready marketing plan, high-converting back cover copy, and Amazon KDP setup so your book can become a 24/7 sales machine.
(A $2,000 Value)
✅ 3 Bonuses To Supercharge Your Book’s Impact
– BONUS #1: Private Pre-Event Prep Session
– BONUS #2: The Book To Buyer Funnel Setup Walkthrough
– BONUS #3: Delegation By Design: Reclaim Your Time With The Right EA
(Combined Bonus Value: $1,500)
Once you enroll, we’ll schedule your 1:1 prep session with Joy and get you prepped for the best 5 days of your business life.
Spots are extremely limited—only 12 seats total.
Claim yours now and get the bonus prep session.
There are currently 7 seats still available.
Message 💌 From Joy:
If you’ve made it this far, you already know:
You have something worth saying.
The book you could write?
It’s not just a passion project.
It’s a client magnet. A credibility booster. A message multiplier.
You’re not doing this alone.
When your idea is in our care—we’ll make sure it leaves your heart and lands in your reader’s hands… ready to convert.
Let’s do this together.
Joy “Your Cheerleader Drill Sergeant” Houston
CEO, Heal At Scale™
FREQUENTLY ASKED QUESTIONS
Do I need to have my book idea figured out before attending?
You don’t need a totally polished concept—just your expertise and a willingness to get it out of your head.
In fact, helping you nail down your high-converting book concept is the first thing we do together. We walk you step-by-step through our “Content to Cashflow Construct™” framework to ensure your book not only reflects your expertise, but drives revenue and client demand.
What if I’m not a good writer?
This event was specifically designed for coaches, consultants, and experts—not novelists or English majors.
Our AI-powered writing prompts and proven templates guide you through every section. Most of our attendees speak better than they write, and that’s perfect—we even show you how to “perform” your chapters using voice-to-text.
If you can talk, you can write this book. You’ll be shocked at what you can create in just a few days.
Can I really write an entire book in 5 days?
Absolutely. You won’t write War and Peace—you’ll create a focused, lead-generating book that establishes authority and drives buyers.
We use a proprietary structure to keep you on track, so that you leave with your first draft complete—plus the cover, funnel, and monetization system mapped out.
It’s intense, yes—but incredibly achievable with our process and in-room support.
What if something comes up and I can’t attend?
We understand life happens—which is why your investment is protected.
If an emergency arises and you’re unable to attend this live event, we’ll transfer your ticket to a future Book To Buyer™ event or offer an approved virtual option.
We’re here to support your success, whether that happens in Vegas or virtually from home.
What if I’m not comfortable with AI?
You don’t need to be. Most of our clients start that way—and end up loving it.
We’ll guide you through custom bots and prompt stacks designed to make your writing faster, easier, and truer to your voice. You’ll never feel like a robot wrote your book.
What if I’ve already started writing my book?
Great! We’ll meet you where you are. Many attendees arrive with partial drafts, scattered notes, or a rough manuscript.
We help you refine what’s working, remove what’s not, and rebuild the structure around conversion, clarity, and customer attraction.
You won’t have to throw anything away—just optimize it for results.
What if I don’t have a big audience or email list yet?
This event is especially for you. One of the core pillars of the Book To Buyer™ system is building a Client-Attracting Book Funnel that generates leads and builds your list—even if you're starting from scratch.
We show you how to position your book to stand out, leverage Amazon traffic, and grow your list as you publish.
You don’t need a big audience—just a powerful message and a scalable system (which you’ll leave with).
Is travel, hotel, and food included in the price?
Your event registration includes 5 full days of training + coaching, printed materials, and daily catered lunches.
Travel and hotel are booked separately, and we’ve secured a special rate at the ARIA Resort & Casino (event location).
Once you register, we’ll send you our Concierge Guide to help you plan flights, lodging, and more. You show up—we handle the rest.
What if I have more questions?
We’re real people and happy to help. Just send a quick message via Messenger (click to Message Joy) or email (joy@healatscale.com) and we’ll get right back to you.
The Next Step
Is Up To You...
Stick with the trajectory you're currently on, or stand on the shoulders of experts who've supported the launch of bestselling wellness books for the last decade.
You Deserve To Turn Your Expertise Into A Scalable Sales Machine.
This is your moment to fast track your book, your backend offers, and your business growth.
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